{"id":1205,"date":"2023-02-22T15:03:30","date_gmt":"2023-02-22T15:03:30","guid":{"rendered":"https:\/\/tanchiasso.ch\/?p=1205"},"modified":"2025-11-07T08:51:11","modified_gmt":"2025-11-07T08:51:11","slug":"montres-eco-friendly-la-durabilite-dans-lhorlogerie","status":"publish","type":"post","link":"https:\/\/tanchiasso.ch\/fr\/montres-eco-friendly-la-durabilite-dans-lhorlogerie\/","title":{"rendered":"Montres eco-friendly et montres durables: quand l\u2019horlogerie s\u2019engage pour l\u2019environnement"},"content":{"rendered":"\t\t
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La demande de montres durables<\/strong> et eco-friendly<\/strong> ne cesse d\u2019augmenter. Les consommateurs sont de plus en plus conscients de l\u2019impact environnemental des produits qu\u2019ils ach\u00e8tent.<\/p>

Selon l\u2019\u00e9dition 2023 du Deloitte Swiss Watch Industry Study, 78\u202f% des consommateurs d\u00e9clarent que la durabilit\u00e9 est un crit\u00e8re important dans leur choix d\u2019achat de montre, confirmant la tendance observ\u00e9e les ann\u00e9es pr\u00e9c\u00e9dentes.<\/p>

L\u2019industrie horlog\u00e8re suisse s\u2019adapte en int\u00e9grant des pratiques de production plus durables<\/strong>, et de nombreuses marques – des maisons historiques aux start-ups innovantes – investissent dans des mod\u00e8les \u00e0 faible impact \u00e9cologique.<\/p>

Des mat\u00e9riaux durables et \u00e9coresponsables pour les montres<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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L\u2019un des principaux moyens par lesquels l\u2019industrie horlog\u00e8re devient de plus en plus durable est l\u2019emploi de mat\u00e9riaux \u00e9co-compatibles, recyclables et produits de fa\u00e7on \u00e9thique.<\/p>

L\u2019horlogerie traditionnelle se base, dans la plupart des cas, sur l\u2019utilisation de m\u00e9taux comme l\u2019or et l\u2019argent, dont l\u2019extraction et la production peuvent s\u2019av\u00e9rer n\u00e9fastes pour l\u2019environnement et sont parfois susceptibles de mettre en danger les travailleurs.<\/p>

Au contraire, des mat\u00e9riaux tels que l\u2019acier recycl\u00e9, le simili-cuir produit \u00e0 partir de sources biologiques et le plastique recycl\u00e9 deviennent de plus en plus populaires et demand\u00e9s dans le secteur.<\/p>

Montres private label durables et \u00e9co-friendly avec TAN SA<\/strong><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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TAN SA est \u00e0 m\u00eame de r\u00e9pondre aux demandes des entreprises qui souhaitent produire une ligne de montres durables de qualit\u00e9, en utilisant des composants produits gr\u00e2ce au recyclage de mat\u00e9riaux, comme par exemple les bo\u00eetiers et les bracelets en acier inoxydable recycl\u00e9, les bracelets en cuir issu du travail de produits \u00e9cologiques ou des composants en plastique recycl\u00e9.<\/p>

Le packaging, lui aussi, peut \u00eatre soign\u00e9 en fonction des exigences du client, privil\u00e9giant des solutions durables en utilisant le moins de mat\u00e9riaux possibles.<\/p>

Des bracelets de montres \u00e9co-con\u00e7us et durables<\/strong><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Traditionnellement, les bracelets des montres sont produits \u00e0 partir du cuir, ce qui pose des questions environnementales et \u00e9thiques.<\/p>

Pour proposer des montres durables et \u00e9coresponsables<\/strong>, de nombreuses entreprises innovent:<\/p>

  • Cuir vegan<\/strong> ou organique (\u00e0 base de pommes, bananes, ma\u00efs)<\/li>
  • Caoutchouc recycl\u00e9<\/strong> ou plastique issu des filets de p\u00eache et d\u00e9chets oc\u00e9aniques<\/li>
  • Alternatives \u00e0 base de mat\u00e9riaux biologiques<\/li><\/ul>

    TAN SA<\/strong> peut int\u00e9grer ces solutions dans vos collections de montres durables et eco-friendly<\/strong>, tout en garantissant un haut niveau de qualit\u00e9 suisse. Nous proposons \u00e9galement des certifications<\/strong> pour attester l\u2019origine et la durabilit\u00e9 des mat\u00e9riaux employ\u00e9s.<\/p>

    L\u2019horlogerie suisse et la transition \u00e9cologique<\/strong><\/h2>

    L\u2019horlogerie suisse, reconnue dans le monde entier pour sa qualit\u00e9 et son innovation, prend \u00e0 c\u0153ur les enjeux de la durabilit\u00e9<\/strong>. Les montres durables<\/strong> et eco-friendly<\/strong> ne sont plus une niche: elles deviennent un nouveau standard.<\/p>

    En choisissant des mat\u00e9riaux recycl\u00e9s, des designs \u00e9coresponsables et une production optimis\u00e9e, les marques suisses s’engagent pour un futur plus vert.<\/p>

    \u00a0<\/p>

    FAQ \u2013 Questions fr\u00e9quentes sur les montres <\/strong>eco-friendly<\/strong> et les montres durables<\/strong><\/h3>
    • Qu\u2019est-ce qu\u2019une montre durable?
      • Une montre durable utilise des mat\u00e9riaux recycl\u00e9s ou \u00e9thiques, limite son impact environnemental tout en garantissant long\u00e9vit\u00e9 et qualit\u00e9.<\/li><\/ul><\/li>
      • Quelle diff\u00e9rence entre montre eco-friendly et montre durable\u202f?
        • \u201cEco-friendly\u201d insiste sur la dimension \u00e9cologique (mat\u00e9riaux, production), tandis que \u201cdurable\u201d englobe aussi la long\u00e9vit\u00e9 et l\u2019\u00e9thique sociale.<\/li><\/ul><\/li>
        • O\u00f9 acheter des montres durables en Suisse\u202f?
          • De nombreuses marques suisses proposent des montres durables. TAN SA offre \u00e9galement des solutions private label aux entreprises souhaitant lancer une ligne \u00e9coresponsable. Nous collaborons avec les meilleurs designers et les marques les plus prestigieuses afin de cr\u00e9er des montres au design unique, r\u00e9pondant aux plus hautes exigences environnementales.<\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

            La demande de montres durables ne cesse d\u2019augmenter. Les consommateurs sont de plus en plus conscients de l\u2019impact environnemental des produits qu\u2019ils ach\u00e8tent, et en 2022, le rapport Deloitte Swiss Watch Industry Study a r\u00e9v\u00e9l\u00e9 que 77 % des consommateurs demandent une montre durable. L\u2019industrie horlog\u00e8re a d\u00fb s\u2019adapter et incorporer des pratiques durables dans ses processus de production. Par ailleurs, de nombreuses entreprises \u2013 des marques historiques de haute horlogerie suisse aux start-ups de montres innovantes \u2013 investissent actuellement dans la production de montres \u00e0 faible impact environnemental.<\/p>\n","protected":false},"author":4,"featured_media":1230,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41],"tags":[44,42,43],"class_list":["post-1205","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-fr","tag-eco-friendly","tag-montres","tag-private-label-fr"],"yoast_head":"\nMontres \u00e9co-friendly et durables<\/title>\n<meta name=\"description\" content=\"Montres eco-friendly et durables con\u00e7ues en Suisse: mat\u00e9riaux recycl\u00e9s, production \u00e9thique. 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